G'DAY GREEK AUSSIES: MODUS VIVENDI, releases Mondrian Line campaign, Autumn/Winter 2016-2016

Πέμπτη 5 Νοεμβρίου 2015

MODUS VIVENDI, releases Mondrian Line campaign, Autumn/Winter 2016-2016

Παρουσίαση

ALFA GREEK

AUSTRALIAN MAGAZINE

SYDNEY , NSW

AUSTRALIA

MODUS VIVENDI, releases Mondrian Line campaign

Autumn/Winter 2016-2016

MODUS VIVENDI is happy to announce the
release of a new underwear and tank top line by Modus Vivendi called Mondrian. You all probably remember the swimwear line with the same name released in the summer. By popular demand, Modus Vivendi created a new underwear line with the same inspiration and it looks amazing! The images are equally stunning with new face, model Phillip Sharp photographed in the UK by Gavin Harrison.

Please use the link below to download all the images from the campaign:

Modus Vivendi Mondrian Line campaign

and find below some words about the new line and information about the campaign:

Modus Vivendi releases its new Mondrian Line

In response to the runaway success of its 2015 swimwear line, which included new Mondrian Brief and Brazil Cut swimwear, Modus Vivendi has brought out a whole new Mondrian-inspired line of underwear and sportswear for its Autumn/Winter 2015-2016 collection.

Inspired by the abstract paintings of Dutch artist Piet Mondrian, the new line uses strong colour blocks in rectangular form to create a bold visual impact and an upbeat, confident style. Briefs, boxers and tank tops come in strong colour palettes, with pure reds, yellows and blues combining with absolute black and white.

The collection is handcrafted in Greece by Modus Vivendi’s skilled artisans using the finest materials available.

English photographer Gavin Harrison was selected to create the images for the new campaign. His experience in the world of fine art, his appreciation of colour and direct photographic style made him the perfect choice. The photo shoot took place in Leicester, England and featured new boy Phillip Sharp from Celsius Models.